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Market-Expert (Shanghai) Co.Ltd
Add£ºXuhui Add£º1F, Material building,Shanghai Jiao Tong University,No.55 West-Guangyuan Road,Shanghai China(P.C.200030)
TEL£º18616858528
E-mail£ºstrategy@market-exp.com
http£ºwww.market-exp.com
 
Retail Shop Test

Ò»¡¢Retail monitoring
Retail monitoring is a very effective tool to knowledge retail market information, mainly through the observation of long-term tracking of the target city key stores, establishing database dynamic, regular analysis and summary, to provide support for the terminal marketing.
¶þ¡¢Benefits
--From the management view
1¡¢To the large market coverage leadership cannot visits overall field. Interviewer can help collect moderate and wide data and analysis, which can give leadership evidence for front-line experience and objective judgment.
2¡¢Such investigation can help put pressure on business personnel to pay more attention on completing their indicators,.
3¡¢Interviewers can help leaderships react to the market change quickly and make related decisions by survey on consumers and competitors
--From the market view
1¡¢Product positioning clearly, analysis advantage and weakness of competitors and product
2¡¢Adjust, improve channel strategy of the product,
3¡¢Optimize the channel structure, put the limited resources on the strongest path.
4¡¢To understand the whole terminal price trend
5¡¢The development of targeted products ground promotion tactics
6¡¢The management and assessment of dealers, sales representative
 
Copyright 2013 Market-Expert (Shanghai) Co.Ltd
Add£ºAdd£ºXuhui Add£º1F, Material building,Shanghai Jiao Tong University,No.55 West-Guangyuan Road,Shanghai China(P.C.200030)
TEL£º18616858528 E-mail£ºstrategy@market-exp.com